Dopamine Appeal

The Dopamine Project Is Looking For One Smart, Aware, Courageous Billionaire

by Charles Lyell on June 2, 2016

“The greatest pleasure in life is doing what people say you cannot do.” – Walter Bagehot



You Can’t Buy Dopamine But You Can Buy Shoes

by Charles Lyell on May 19, 2016

“I like Cinderella, I really do. She has a good work ethic. I appreciate a good, hard-working gal. And she likes shoes. The fairy tale is all about the shoe at the end, and I’m a big shoe girl.” – Amy Adams



Dopamine for DIMwits: Introducton

August 23, 2015

After years of failing to explain the phenomenon I decided to regroup, reorganize, rewrite, recycle, and switch gears to a semi-humorous approach to introduce anyone interested in learning how our species ended up in the mess we’re in and what can be done to keep humans from self-destructing.



Chapter 9: Dopamine Games – The Great DIMwit Addiction Hustle

by Charles Lyell on August 10, 2015

“We can do much to reduce the shame and the stigma of drug addiction, once medical professionals, and we as a society, understand that addiction is not just ‘a disease of the brain,’ but one in which the circuits that enable us to exert free will no longer function as they should.”
– Dr. Nora Volkow, Director of the National Institute on Drug Abuse



Chapter 11: Why Businesses Spend Billions Manipulating Customers’ Dopamine Flow and Why DIMwits Don’t Care

August 6, 2015

“It is hard to free fools from the chains they revere.” – Voltaire



Dopamine Reviews: The Big Short

by Charles Lyell on February 24, 2015

The Big Short is actually about insanity. More specifically, it’s about the insanity resulting from dopamine-induced addictions to money, power, acceptance, approval, and status.



An Inconvenient Truth About Convenience Addiction

by Charles Lyell on February 6, 2015

The inconvenient truth is convenience has turned out to be so addictive it might be too late to save our species from self-annihilation because we’ve reached a point where just discussing what needs to be done is considered too inconvenient.



Are South Park’s Writers Smarter Than Scientists Or Do They Just Have Bigger Balls?

by Charles Lyell on November 17, 2014

“It’s not fuckin’ rocket science, this stuff.”
– Prince of Temptation




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