I suspect that Carl Sagan would have understood neurocentrism but I’m not sure if he could have explained it without jeopardizing his reputation.

Heliocentrism, an astronomical model, took decades to go from poppycock to common knowledge because it threatened dopamine flow by turning everyone’s world right side up. Neurocentrism, a behavioral model, might take years to gain widespread acceptance because it threatens dopamine flow by turning everyone’s world outside in.

Poachers in Zimbabwe used cyanide to kill more than 300 elephants and countless other safari animals. Complete herds are being wiped out for one illogical, irrational, unnecessary reason — to score dopamine.

According to his Athlete Bio on NationalGeographic.com: “British ice and rock climber Tim Emmett has put up first ascents across the globe, including Cuba, Sri Lanka, and Mongolia. One of his most nervy feats to […]

“Anything else you’re interested in is not going to happen if you can’t breathe the air and drink the water. Don’t sit this one out. Do something. You are by accident of fate alive at an absolutely critical moment in the history of our planet.” – Carl Sagan

“I think your website has a great deal of potential and I’d like to contribute at some point, but in its current form it has about as much credibility as Jenny McCarthy talking about how immunizations cause autism.”

“I never did drugs, because I knew that they were just stupid. I was in shock knowing that I was addicted to DOPAMINE.” – Michael

“The real problem is not whether machines think but whether men do.” – B. F. Skinner